Gerald

Author Archives: Gerald

Galactic Civilizations III’s Next Expansion Is A Crusade

Stardock today announced Crusade, its second expansion for the 4X turn-based strategy game (the 4X means explore, expand, exploit, and exterminate) set among the stars. It comes out this spring. Galactic Civilizations is a long-lived franchise from the studio, and the third installment launched in 2015, and GamesBeat gave it a 87/100, highlighting its campaign and more sandboxy elements, such as tools to create your ships. Continue reading

  • Gerald
  • a couple of months ago

Indie Platformer Little Bug Reaches Funding Goal On Fig

The PC indie platformer Liittle Bug has passed its $35,000 goal. Fig is a crowdfunding site that gives people the choice to invest in a project, differentiating it from competitors like Kickstarter or Indiegogo. This is the first game from developer Buddy System. Continue reading

  • Gerald
  • a couple of months ago

How martech has made ABM-at-scale possible

In a way, the adoption of ABM is a counter-movement to two other marketing and sales strategies: inbound marketing, which uses content and other means to drive leads to sales, and the age-old technique of marketing based on customer personas, which has …

  • Gerald
  • a couple of months ago

One Hashtag Is Uniting Americans In The Fight Against Trump

Resist.

Variations of the word have dominated social media since the president took office in late January. In the three days following his de-facto Muslim ban, for example, #Resist and #TheResistance have appeared in over 2. Continue reading

  • Gerald
  • a couple of months ago

Are retailers leaving ‘Baby Boomers’ behind?

Digital marketing has become very important in the marketing mix to reach a larger customer base more cost effectively. Social media, online marketing and other marketing tools are mostly focused on millennials and tend to overlook an affluent customer …

  • Gerald
  • a couple of months ago

Apple Inc.’s iPhone 7 Plus Is a Smash Hit

At this point, it’s obvious what Apple should do next — introduce even higher-priced iPhones with even more interesting features and points of differentiation.

  • Gerald
  • a couple of months ago

Pinterest Adds Search Ads With Keywords For Shopping Campaigns, Partners With Kenshoo

Pinterest is opening up its search advertising services through partnerships with brands that advertise through Kenshoo’s marketing platform. Since all results are visual,when searching on Pinterest, the social site created a method to use Google’s …

  • Gerald
  • a couple of months ago

iMatrix Reveals New Internet Marketing Solutions for Hair and Beauty Professionals

iMatrix will now offer a wide range of hair salon and beauty specific internet marketing solutions including professionally designed websites, reputation building services, advanced paid online advertising strategies and comprehensive search engine …

http://rock.ly/0g9-w

  • Gerald
  • a couple of months ago

Hearthstone Boss: Balance Changes Could Be Coming

Hearthstone game director Ben Brode wrote a post on the game’s forum this afternoon noting that balance changes could be coming for the digital card game via a content patch at the end of the month. Blizzard would detail the changes a “week or so” before then. Hearthstone is the digital card game leader, with $394. Continue reading

  • Gerald
  • a couple of months ago

Not To Alarm You, But It Looks Like Jellyfish Are Rising Up Against Us

What’s this? Oh nothing, just some images that make it look as though jellyfish are plotting an overthrow of the human race.

The Sunshine Coast in Australia, specifically, is being blighted with a huge number of beached, blobby jellyfish invaders. 

Facebook user Charlotte Lawson captured some creepy shots of the mass beaching that look a little like an alien takeover. Continue reading

  • Gerald
  • a couple of months ago
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